When professional fundraisers run campaigns, they don’t leave success to chance. They set clear goals, estimate the number of donors needed based on average gift size, and carefully track every outreach and follow-up. They use advanced (and often expensive) CRM tools to send reminders, manage engagement, and ensure every donor feels appreciated.
At Daffy, we believe generosity shouldn’t require professional tools—or a professional budget. Everyday donors deserve the same strategic edge when rallying support for a cause they care about, whether it's a national nonprofit, a local school, or a personal project.
That’s why we built Daffy Campaign Manager—a powerful new feature that helps anyone run a successful matching campaign with confidence. From sending invites to tracking donations and following up with donors, Campaign Manager puts everything you need in one place. No stress, no spreadsheets, just smarter giving. Starting today, it's available to all campaign organizers on both web and iOS.
A Smarter Way to Share & Manage Your Campaign
We know that starting a campaign is just the beginning. The real impact comes when you invite others to give. That’s where Campaign Manager comes in.
Here’s what you can now do:
- 📊 Track your progress at a glance: See your campaign’s total amount raised, your match amount (and what’s left), the number of campaign visits, the number of donations, and the average donation size.
- ✉️ Invite others with ease: The success of any campaign depends on one key action—asking others to give. But many people hesitate because they don’t know what to say or how to start. With Daffy, you don’t have to start from scratch. Simply paste in emails or upload a CSV, and Daffy will automatically generate an invite based on your campaign description.
- 🔔 Send friendly reminders: After you’ve invited friends and family, Campaign Manager makes it easy to track who’s donated and who hasn’t. We’ll help you send timely, polite follow-ups, because emails often slip through the cracks, and sometimes a quick reminder is all it takes.
- 💌 Say thank-you your way: Show appreciation to your donors with a customized thank-you note, available in your campaign’s advanced settings.
Daffy Campaign Manager is a new feature designed to make it easier for individuals to launch and manage successful matching campaigns.
Built for Individuals (and Small Nonprofits Too!)
Daffy Campaign Manager was designed for passionate individuals—people raising money for a cause they care about, their child’s school, or a local nonprofit. Whether you’re a recurring donor, a volunteer, or someone who sees a need and wants to help, this tool was built for you.
It’s also a great fit for small nonprofits without access to large fundraising teams or costly platforms. And because anyone can launch a matching campaign on Daffy for just $3 per month, organizations can and should expand their reach by encouraging their existing supporters to start campaigns of their own. This is exactly how Josh Hannah turned a $10,000 donation into a nearly $22,000 matching campaign.
Part of a Growing Suite of Campaign Tools
Campaign Manager is the latest addition to the growing set of tools Daffy offers to help you spread the word about your campaign and raise more:
- ✅ Customizable campaign templates and AI tools to help you launch faster
- 📱 Mobile and social-friendly design that makes it easy to share with your network
- 🖨️ Printable campaign posters to display in your office, school, or local coffee shop
- 🌐 Embeddable campaign widget for your website or blog
All of these features work together to make your campaign more effective while saving you time and stress.
Start Using Campaign Manager Today
Campaign Manager is now live on both web and iOS for all Daffy Campaign organizers. If you’ve already launched a campaign, the new tools are waiting in your dashboard. If not, now’s the perfect time to get started.
Don’t just make a donation. Turn it into a campaign and invite others to give with you.