Way Media, Inc.
Way Media, Inc.
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About this organization
Mission
WAY-FM is influencing this generation to love and follow Jesus through culturally relevant media.
About
WAY-FM is a non-profit, faith-based and donor-supported organization that uses media in a culturally relevant way to influence this generation to love and follow Jesus. Since 1987, WAY-FM has remained a leader in the radio and media industry. We accomplish our mission primarily with award-winning on-air communicators, today's best contemporary Christian music, compelling social media content and online listening formats. WAY-FM's contemporary Christian music radio stations are intentional about challenging this generation of listeners and users to live out their faith in authentic and practical ways and to make a difference in their communities.Our results are best demonstrated by our local involvement that positively and tangibly impacts every community's youth and young adult culture we serve in.Some of our specific programs include:1: Discipleship.World's Biggest Small Group. Three times annually WAY-FM provides The World's Biggest Small Group. This devotional appears online, with support information on air, via social media and podcasts. This feature, centering around a biblical theme, includes daily devotional messages by well-known personalities to help our content users grow in their faith. Well over 50,000 participants join this program each time it is offered.Word on the WAY. WAY-FM offers a daily scripture to email subscribers who request it. This mirrors an on air feature and is supported by social media.Groundwire. WAY-FM offers an online chat with a "live" coach to help answer spiritual questions, give spiritual guidance and encouragement. As an evangelistic tool, dozens come to faith through Groundwire each year.Bibles. Through a partnership with Tyndale House Publishers, WAY-FM offers a free bible to all those who request one. Thousands of bibles are mailed out by our staff each year. Recipients include those listeners that are incarcerated, destitute, or those new to, or seeking faith.2: Mission.LIVE Concerts and Events. WAY-FM, through its local stations, produce LIVE concerts and events annually whereby thousands of listeners and guests come to a venue to hear the music we play on air performed LIVE. These events make the connection between the stations, the music, and personalities that listeners hear and the ministry we provide.LIVE (it) OUT Activities. Every year, WAY-FM encourages our listeners to join our staff members in various service projects in each of our communities. This may include projects like building homes for Habitat for Humanity, feeding the homeless, playing games with children sick in hospitals and painting public school facilities. We have 100's around the country who participate with us.Free Air Time for Non-Profit Organizations. Each WAY-FM station offers at least 50 free announcements for non-profit organizations each month. Many of these groups are small and have little marketing budgets and these announcements promote those organizations' various activities.Prayer Wall. WAY-FM provides an online prayer wall. Listeners and guests can go to this page and enter their prayer requests, or pray for others. This feature is used by tens of thousands. Over 150,000 prayers are expected to be made this year.
Interesting data from their 2020 990 filing
In the filing, the mission of the non-profit is noted as “Way media, d.b.a. way-fm media group, inc. (way-fm) operates commercial and non-commercial way-fm christian radio stations and a radio network. way-fm uses media in a culturally relevant way to influence this generation to love and follow jesus.”.
When referring to its responsibilities, they were outlined as: “Operates commercial and non-commercial way-fm christian radio stations and a radio network”.
- The state in which the non-profit is legally registered to operate is FL, as per legal records.
- The filing documents the non-profit's address in 2020 as 4820 Centennial Boulevard Suite 115, Colorado Springs, CO, 80919.
- According to the non-profit's form, they have 120 employees on their payroll as of 2020.
- Is not a private foundation.
- Expenses are greater than $1,000,000.
- Revenue is greater than $1,000,000.
- Revenue less expenses is $1,913,956.
- The organization has 7 independent voting members.
- The organization was formed in 1985.
- The organization pays $7,954,164 in salary, compensation, and benefits to its employees.
- The organization pays $2,028,169 in fundraising expenses.
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