Effie Worldwide Inc.
Effie Worldwide Inc.
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About this organization
Mission
Effie Worldwide champions and improves the practice and the practitioners of marketing effectiveness.
About
North American Effies & Shopper Awards - The North American Effies identifies examples of marketing communication effectiveness via competitions requiring the submission of detailed marketing communications case studies by companies. Judging is done by senior executives within strict guidelines. The cases are then used to educate the industry on what works and why. The North American Shopper Marketing Effie Awards honor the most effective integrated campaigns in the United States & Canada designed to engage the shopper and guide the purchase process. Shopper marketing Effie case studies are scored and debated over two rounds of judging and must have the insight, creativity and results to earn an Effie Award.
Interesting data from their 2019 990 filing
The filing outlines the non-profit's goal as “Effie worldwide champions and improves the practice and the practitioners of marketing effectiveness.”.
When explaining its purpose, the activities were outlined as: “Effie worldwide champions and improves the practice and the practitioners of marketing effectiveness.”.
- As per legal reporting requirements, the state of operation for the non-profit is NY.
- The non-profit's address for 2019 is listed as 148 MADISON AVENUE 4TH FLOOR, NEW YORK, NY, 10016 in the filing.
- As per the non-profit's form, they have 23 employees as of 2019.
- Is not a private foundation.
- Expenses are greater than $1,000,000.
- Revenue is greater than $1,000,000.
- Revenue less expenses is $150,229.
- The organization has 19 independent voting members.
- The organization was formed in 2008.
- The organization pays $1,876,323 in salary, compensation, and benefits to its employees.
- The organization pays $0 in fundraising expenses.
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